It resonated me with me because McDonald’s was a go-to when I was traveling in Europe. For me McDonald’s isn’t a dirty food secret. It was a reminder of home. I like looking at something that is familiar in foreign places.
I also like to try new things, so it’s cool to get something at a chain known all over the world when you can’t get it at home. Plus, hello! Free wi-fi. And that’s why McD’s is a mainstay during my travels. And I’m not ashamed to admit it.
Though Eric Schlosser might not be impressed.